Paid search is a great channel for finding customers in-market for your products but has always fallen short in its audience targeting capabilities due to the inability to target specific audience or use third party data.
For the first time ever, cClearly’s Audience Targeting platform for Paid Search allows search marketers to target and segment campaigns by using over 5000 demographic, financial, attitudinal, lifestyle, psychographic and location data points without the need for browser cookies or other unique identifiers.
Learn about Audience Optimization for Paid Search